A new initiative in Indiana is looking beyond the state’s K-12 population as a means to increase the percentage of Hoosiers with education beyond high school. The goal of the “You Can. Go Back.” program is to encourage the 750,000 Indiana adults who completed some college, but left before earning a degree, to come back and finish what they started. Through a mix of strategic marketing and financial aid, the campaign hopes to attract 200,000 adults back to college by 2020, and help them complete an associate’s or bachelor’s degree, or a workforce credential.
“You Can. Go Back.” is administered by the Indiana Commission of Higher Education in partnership with the state’s public university system, but has also gained the support of nearly two dozen private institutions and a variety of businesses.